(1919–90), U.S. millionaire publisher and motorcycling, ballooning, yachting, and travel enthusiast, born in New York, N.Y.; graduated from Princeton University 1941; awarded Bronze Star and Purple Heart as machine-gun sergeant in World War II; after father's death became editor of Forbes magazine, increased circulation and holdings of company; set 6 world records in ballooning as first person to fly coast-to-coast over U.S. in hot-air balloon; also rancher, politician, and art collector with renowned collection of Fabergé eggs; owned real estate in New York, London, and Tangier in addition to private South Pacific island Lauthala; divorced in 1985 after 39 years of marriage.